Plan Your Visit to Fortnum & Mason

 

Ribboning its way up the atrium at the centre of the store is the new Double Helix Staircase. Inspired by Leonardo da Vinci’s double helix staircases, it is both a timeless work of art and a feat of modern engineering, designed to help visitors flow seamlessly through the hustle and bustle of the store. Created over the course of two years by award-winning architectural designer, Ben Pentreath, it connects the Lower Ground and Second floors.

 

A Fortnum's tradition for centuries, and delicious proof of our endless obsession with extraordinary tea, there's no experience quite like Afternoon Tea in The Diamond Jubilee Tea Salon. 

 

Experience the sophistication of Afternoon and High Tea in all its splendour with our Diamond Jubilee Tea Salon. Named in honour of Queen Elizabeth II’s visit in 2012 when she formally opened the room – in the company of their Royal Highnesses the then Duchess of Cornwall and the Duchess of Cambridge – the Diamond Jubilee Tea Salon is the perfect place for celebrating a special occasion or simply enjoying one of Britain’s most beloved traditions.  

 

From the freshly poured brews to the tantalising tray of sandwiches and still-warm scones, Afternoon Tea is one of our favourite rituals here at Fortnum’s - and for good reason. With a whole host of Afternoon Teas available, from classic and savoury, to high tea and vegetarian, we have just the spread for everyone.

 

 

Gleaming in polished copper, our gin distillery on the 3rd Floor is called Amalthea, named after the goat who fed the infant Zeus. According to the myth, ​​the young Zeus accidentally broke Amalthea's horn, and from then on the horn would always be filled with whatever its owner desired.

 

While we can’t quite promise everything you desire can be crafted in our Amalthea, what we do create are two exquisite gins in store: our traditional London Dry and Pink Gin. So if you’re gin the mood for something extraordinary make our 3rd Floor your destination.

 

 

From the hamper size to everything that goes inside, our Create Your Own Hamper service allows you to create a bespoke Fortnum’s wicker, filled to the brim with only their favourites. The ultimate gift!

 

Of course, if you’d prefer a hamper that's been carefully curated by our own wicker experts, we have a selection of pre-packed wickers available for you to peruse. 

 

 

Our Food & Drink Studio is home to the unmissable and unforgettable – a place where famous names in food come together. You can expect masterclasses hosted by some of the world's best chefs, live demonstrations led by major names in food and drink, illuminating conversations with makers and creatives, and the chance to grab an apron and grow your own culinary skills with a little help from the experts.

 

Find out more about our upcoming events in the Studio here. 

 

 

Located on the 3rd Floor, our 3’6 Bar is a cosy spot from lunchtime until late. The bar's stools, goblets, and striking wave centrepiece were crafted by award-winning French architect Arthur Mamou-Mani. Each piece is 3D-printed using eco-friendly PLA bioplastics, made at Arthur’s innovative FabPub circular factory in Hackney.

 

If you do stop by, why not try one of our classic cocktails? From an Old Fashioned to an Espresso Martini, we've got a coupe with your name on it.

 

 

At Fortnum’s, we’ve always gone above and beyond to create unique and unforgettable shopping experiences for our customers. Our Personal Shopping team - dressed in our distinctive Fortnum's red coats - will happily guide you through the store, recommending both the most iconic and the latest Fortnum's products.

 

 

Our light and playful Parlour is the award-winning home of our decadent ice cream creations. Here, every scoop is a celebration, and no visit is complete without our legendary Knickerbocker Glory - a treat that’s been delighting dessert lovers for generations. Take a seat, grab a spoon, and prepare for a truly glorious affair.

 

Charlie Mackesy at The Parlour

Until 4th January 2026, come and celebrate Charlie Mackesy’s magical world where you’ll find the walls of The Parlour adorned with bespoke illustrations drawn by Charlie, alongside a limited-edition menu including a three-tiered Victoria Sponge Mole Cake - a delectable celebration of the beloved Mole character from his bestselling books.  

 

From leaf type and flavour profile to intensity and even time of day, we know there are endless personal preferences when it comes to how we all enjoy our tea. Our Bespoke Tea Blending Service is a palate-personalised experience, expertly guided by our tearistas that allows you to create a blend uniquely your own or as a treat for a friend. And you can be sure that whatever blend you create, it’ll always be Fortnum’s delicious quality.

 

With the opportunity to add a name onto the tea tin itself, it also makes for the ultimate personalised gift.

 

 

The perfect spot for a mid-shop pit-stop, discover freshly-brewed pick-me-ups and delicious pastries every day at our coffee stand, Lower Ground.

 

Looking for a larger bite? You’ll find a range of fresh food from our traditional Scotch Eggs to pasta by Angela Hartnett and sandwiches packed full of flavour. There’s also our freshly-made Bagels and our new range of crisp and golden Toasties to enjoy. Arriving hungry is always recommended. 

 

 

A hidden gem nestled within our famous Food Hall. Where lunch or dinner can be enjoyed alongside an enviable wine list, with a large array of wines available from Fortnum’s iconic Piccadilly cellars.