Our Style Guide To Royal Ascot

Understated accessories and bespoke millinery

Royal Ascot is renowned for sartorial elegance and heralded as a major fashion event in its own right. The dress code is formal and traditional, yet leaves room for personal flair through carefully chosen accessories and hats.

Allow us to guide you through our selection of jewellery, understated accessories and bespoke hats that will lift any look at this year’s Ascot.

Inspirational Accessories

For refined, elegant style, an understated clutch will finish your outfit perfectly. Add the final touch with our signature pieces from Tyler Alexandra, Wilbur & Guisse and Rocio Veneer, which we've selected for their minimalistic appeal. Style with a statement dress that falls just above the knee or longer, or a sleek trouser suit, for a sophisticated look.

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Bespoke Millinery

Our second floor houses a hand-crafted selection of show-stopping hats from celebrated milliners such as Adrian Philip Howard, Sophie Beale and more. As an outfit requirement at Ascot, a couture hat is the ultimate way to display your unique sense of style. Whether you keep your hat simple and chic or a tad more colourful, we have an extraordinary range to suit all tastes.

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Bespoke millinery by Juliette Botterill
To view our full range of hats visit our second floor in Piccadilly, London for a curated collection of bespoke pieces.
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Elegant Jewellery

With precious jewels from Assya, Coleman Douglas, and V Jewellery,, our timeless range makes an elegant addition to any look. Opt for a single pearl necklace for classic style or invest in modern glamour with Assya's collection of goddess pieces.

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Flawless Make-Up

To ensure your make-up will transition perfectly from day to night, it has to be the right combination of beautiful and comfortable, so we've searched the globe to find products that strike the right balance. From a statement red lip to a subtle tinted moisturiser, our collection of make-up will leave skin feeling and looking flawless for the event.

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